Crocs, the popular comfort shoe brand, has been partnering with celebrities for years to create unique and stylish designs. These collaborations have helped to elevate Crocs' image from a practical shoe to a fashion statement. Here is a list of some of the celebrities who have partnered with Crocs:
Justin Bieber
Justin Bieber collaborated with Crocs in 2020 to create the Justin Bieber x Crocs Clog. This clog features a soft, breathable Croslite foam construction and Justin's signature Drew House smiley face logo on the upper. The yellow color was inspired by Bieber's song "Sunflower."
Ariana Grande
In 2021, Ariana Grande released two limited-edition clog styles in partnership with Crocs. The styles are covered in her signature glitter as well as removable Jibbitz charms shaped like butterflies and clouds.
Post Malone
Rapper Post Malone collaborated with Crocs in 2019 to create the Post Malone x Crocs Duet Max Clog II. It features a chunky sole and Post Malone's signature barbed wire print. They sold out in minutes when they were first released.
Bad Bunny
Latin trap artist Bad Bunny partnered with Crocs in 2020 to create the Bad Bunny x Crocs Classic Clog. This clog features a glow-in-the-dark upper printed with a lightning bolt design. The Jibbitz charms represent Bad Bunny's personal style.
Drew Barrymore
Actress Drew Barrymore worked with Crocs in 2021 to design the limited-edition Drew Barrymore x Crocs Classic Clog. It has a floral print upper and Jibbitz charms in the shape of daisies, butterflies, and hearts.
Questlove
In 2022, musician Questlove partnered with Crocs to create a platform clog covered in rainbow pinwheels and daisies. This fun, vibrant style was inspired by Questlove's energetic personality.
SZA
R&B singer SZA worked with Crocs in 2021 to design the SZA x Crocs Classic Clog. This style features a baby blue upper with angel wing and heart Jibbitz charms.
In addition to these individual collaborations, Crocs has also partnered with a number of fashion brands to create limited-edition collections:
Balenciaga
In 2017, Balenciaga created platform Crocs clogs that were featured on the Paris runway. The shoes sparked a high-fashion Crocs trend.
Salehe Bembury
Shoe designer Salehe Bembury partnered with Crocs in 2021 to release two clog styles: the Bembury Pollex Clog and Classic Bembury Clog. They feature bold colors and an extra toe strap.
Pleasures
The brand Pleasures worked with Crocs in 2021 on the Pleasures + Crocs Classic Clog, which has a platform sole and comes in bright neon hues.
Crocs Retail Partnerships
- Jeff Staple (Staple)
- Chinatown Market
- Beams
- Kith
- Bodega
- END.
- Footpatrol
- Sneakersnstuff
- Dover Street Market
- Atmos
- Billy's Tokyo
- United Arrows
- Nanamica
- Beams Plus
- Nepenthes
- Nowhere
- Union
- Social Status
- Concepts
- A Ma Maniére
- KicksOnFire
- StockX
- GOAT
- Stadium Goods
- Flight Club
- Camp High
- Nice Kicks
These partnerships have led to an extensive range of limited-edition Crocs that are sought after by collectors and fans. The collaborations make the classic Crocs clog feel fresh and stylish.
Why Crocs are so popular with celebrities
There are a few reasons why Crocs are so popular with celebrities:
Comfort
Crocs are extremely comfortable. They are made with a lightweight and soft Croslite foam material that conforms to the foot. This makes them ideal for wearing for long hours on set, walking around cities, or even just relaxing at home. The cushioned footbed provides all-day comfort.
Versatility
Crocs can be dressed up or down depending on the outfit. Celebrities love that Crocs work for casual everyday activities but can also be styled fashionably. Crocs are often seen paired with dresses, skirts, jeans, shorts, and more. They work with socks or without.
Affordability
Compared to many designer shoe brands, Crocs are very affordable. They retail for around $50 on average. This reasonable price point appeals to celebrities who want comfort without spending hundreds on shoes.
Making a Statement
Unique Crocs collaborations allow celebrities to make a fun fashion statement. Stars can show off their individual personalities by wearing boldly designed Crocs that represent their personal style.
The future of Crocs celebrity partnerships
Crocs is likely to continue partnering with celebrities in the future. Celebrity partnerships create buzz and help Crocs reach new audiences.
More Individual Collaborations
After successful partnerships with stars like Post Malone, Justin Bieber, and Ariana Grande, Crocs will probably partner with more musicians, actors, athletes, and other celebrities on signature collections.
Expanding Fashion Partnerships
The success of collaborations with brands like Balenciaga and Salehe Bembury means Crocs will likely partner with more fashion brands. This helps elevate their image in the fashion world.
Co-Branding Deals
Co-branded collections allow Crocs to partner with companies outside of fashion. We could see partnerships with entertainment properties, restaurants, retailers, nonprofits, and more.
Influencer Marketing
Crocs is likely to work with internet influencers to promote the brand to Gen Z audiences. Influencers like Emma Chamberlain and Addison Rae will probably design Crocs in the future.
No matter who the future partners are, Crocs' celebrity and fashion collaborations will continue to redefine the brand's signature clog as a stylish, must-have shoe. The unique partnerships make Crocs appeal to wider audiences and keeps the brand feeling fresh and relevant.
Crocs' impact on fashion
Crocs have had a significant impact on the fashion world in recent years:
Mainstream Acceptance
In the early 2000s, Crocs were seen as unfashionable. But increased celebrity and brand partnerships have made Crocs widely accepted in mainstream fashion. They are now regularly seen on city streets, not just as utility shoes.
High Fashion Credibility
The popularity of high fashion Crocs partnerships, like with Balenciaga, helped position Crocs as credible fashion staples. Luxury collaborations made the basic clog feel elevated and stylish.
Fashion Week Presence
Crocs are now regularly featured in major fashion week runway shows. Top designers have styled Crocs in innovative new ways that highlight their versatility.
Expanded Demographics
Crocs are now worn by people of all ages and backgrounds. Their fashionability and comfort make them appealing to wider demographics beyond their original utility market.
Bold New Styles
Collaborations have led Crocs to expand their silhouette offerings beyond just classic clogs. New bold platform styles and unconventional textures have helped Crocs stand out.
Collectability
Limited-edition Crocs partnerships have made certain styles highly collectible and resalable. Unique Crocs can now fetch high resale prices due to hype and scarcity.
Thanks to increased celebrity and fashion partnerships, Crocs have shaken off their unfashionable reputation and are now considered legitimate stylish footwear. Crocs are comfortable, unique, and fashion-forward. The brand's future collaborations will continue to excite both loyal fans and high fashion consumers.
Conclusion
In summary, Crocs has partnered with a diverse range of celebrities including Justin Bieber, Ariana Grande, Post Malone, Bad Bunny, Drew Barrymore, and Questlove. The brand has also collaborated with fashion labels like Balenciaga, Salehe Bembury, and Pleasures.
These partnerships have helped elevate Crocs from a utilitarian shoe to a stylish, fashion-forward statement piece. Unique designs and the comfort of Crocs have made the shoes increasingly popular. Crocs is likely to continue celebrity partnerships in the future, expanding their collaborations with musicians, actors, athletes and internet influencers.
The collaborations have allowed Crocs to shake off their unfashionable reputation and become a mainstream footwear choice loved for their comfort, uniqueness and collectable styles. Crocs are now regularly seen in runway shows and fashion week, showing their evolution into accepted stylish footwear. The brand will continue making bold fashion statements through future innovative collaborations.
